The Grand Ole Opry is the longest running radio show in the country. In May of 2010, there was doubt if the show could go on as Nashville, Tennessee was hit with a flood that poured over fifteen inches of rain on the city in one weekend. The flood destroyed the Grand Ole Opry House and work began immediately to rebuild. Gaylord Entertainment, the owner of the Grand Ole Opry and Opryland Hotel, hired Kathy Anderson, IIDA and her team at Anderson Design Studio to create a new design for the backstage of the Grand Ole Opry. Decisions had to be made quickly, selected materials had to meet a tight deadline, and of course the project had to stay within budget.
Anderson Design Studio wanted to recreate the warm, comfortable feeling that the backstage had; but give it an updated, edgy vibe that would appeal to the younger Opry members. The materials had to be very durable to handle the endless wear and tear created by road cases, wardrobe racks, and instruments rolling through each night. Centiva flooring was chosen because of its realistic wood designs, ease of maintenance, and resistance to indentation. It also met the budget, time frame, and had an added bonus of being manufactured in the USA—which is important in the country music industry. The flooring is much quieter than a wood or porcelain tile floor, a real advantage in the backstage environment. Centiva’s custom cutting capabilities allowed the opportunity to add numbered guitar pick designs in the floor at the entrance to each dressing room to help with wayfinding. The floor has been down for three years now with heavy use every week and it still looks as great as the day it was installed.
When asked what it was like working with Centiva, Kathy Anderson, President of Anderson Design Studio, replied, “Centiva was great to get us samples quickly and they were happy to send several pieces of each color so we could get a real feel of the look. The custom design process for the guitar picks was actually really fun. We selected a base color and then chose different colors for the stars in each pick. Centiva’s design department was very quick to get a drawing back for our approval and was also very patient with us while we decided on exactly the right size.”
In September of 2010, just four short months after the flood, the Grand Ole Opry House reopened for a homecoming show. The Opry members and guests raved at the new look of the backstage area. The seventeen dressing rooms captured different feelings and themes such as: Bluegrass, Patriotic, Cousin Minnie Pearl, Duets and Couples, and Honky Tonk Angels. This successful project for Gaylord Entertainment led to many more projects for both Anderson Design Studio and Centiva.
Kathy Anderson, IIDA, Anderson Design Studio
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